Vietnam · Asia

Hoi An

A UNESCO World Heritage trading town of 120,000 residents on Vietnam's central coast, whose narrow lanes and lantern-lit heritage houses attracted 4.4 million visitors in 2024. Rapid visitor growth has strained the compact ancient core, displaced artisan families, and prompted authorities to disperse tourism into surrounding eco-destinations.

H

Hoi An

Vietnam

Saturation snapshot

83
Severely overtouristed

Last updated: 2026-05-30

Movement through central areas is slow — expect to dodge and wait. Lines at major sights routinely exceed 1–2 hours without pre-booking. Iconic views are difficult to photograph without crowds in frame. Local residents have publicly raised concerns about visitor volume.

Crowd Density
85 source
Visitor Impact
82 source
Local Sentiment
82 source
Trajectory
80 source

Restrictions, taxes & fees

Fee Amount When Source Verified
Ancient Town entry ticket (international visitors)
Entry to Hoi An Ancient Town core area with access to five heritage sites
VND 120,000 en.vietnamplus.vn
2026-05-30
Ancient Town entry ticket (domestic visitors)
Entry to Hoi An Ancient Town core area for Vietnamese nationals
VND 80,000 en.vietnamplus.vn
2026-05-30
Children and group discount
Children under 16; one free ticket per group of 15 travellers
Free en.vietnamplus.vn
2026-05-30